SEG popup trade show displays 10×20

They feature a dimensional back wall with a projecting 5ft center section, two 7.4ft side sections, and a 6.6ft reception counter. Foldable fabric graphics, 360° branding, and optional LED backlighting create stronger visual impact.

Package Selection
Choose Package Select one package to configure

Specifications

Basic Version

  • Frame for central backwall : 1X SEG popup 2x3
  • 270° graphic for central backwall : 1X 270° Graphic for SEG popup 2x3
  • Frames for 2 end backwalls : 2X SEG popup 3x3
  • 270° graphics for 2 end backwalls : 2X 270° Graphic for SEG popup 3x3
  • Hardware for counter : 1X SEG popup counter 2M
  • 270° graphics for counter : 1X 270° Graphic for SEG popup counter 2M
  • Stabling feet : 4X SEG popup stabling foot
  • Front back connectors : 4X Front back connector

Set-up Time

Around 40 minutes

Turnaround

Ship in 1 day for the hardware, Ship in 3 days for the printings

The SEG popup trade show displays 10x20 offer a more dimensional alternative to a conventional straight exhibition backdrop. Instead of placing every frame on the same line, this design creates a stepped background wall that brings the center section forward and makes the main branding area immediately stand out.
The booth consists of a 7.4ft-high recessed and projecting back wall together with a 6.6 × 3.3 × 1.2ft reception counter. Along the 6-meter direction, the main wall is formed by three SEG Popup sections measuring 7.4ft, 5ft, and 7.4ft wide. The two 7.4ft sections remain along the booth back line, while the 5ft center section projects forward. This creates a clear central focal point with greater depth and visual interest.
Create a Stronger Center Focus
The stepped configuration is ideal for brands that want their main message or logo to receive more attention. By moving the 5ft center panel forward, the middle of the booth naturally becomes the visual focus without requiring a complicated custom structure.
The result is a practical SEG popup show stands 10x20 solution with a more designed appearance than a standard flat wall.
Flatter Graphics Than RPL Popup
Compared with RPL Popup, SEG Popup provides a flatter and smoother graphic surface. The silicone-edge fabric is tensioned into the frame, helping create a clean and continuous visual appearance across each section of the wall.
Compared with traditional pop-up grid systems, SEG Popup uses heat-transfer printed fabric graphics rather than rigid graphic panels. The fabric can be folded, making packing, transportation, and storage more convenient.
360° Graphics for Greater Visibility
Another advantage is the ability to achieve 360° all-around graphic presentation. Traditional SEG display systems are often designed mainly for front-facing branding, while SEG Popup can extend fabric graphics around the booth structure.
This makes these SEG popup expo displays 10x20 suitable for exhibitors who want their branding to remain visible from multiple viewing directions.
Add LED Backlighting Later
SEG Popup is available with an integrated backlighting system. When LED illumination is added, the entire fabric display can become a 360° glowing lightbox, creating a brighter and more eye-catching presence on the show floor.
If you prefer to start with a standard non-lit display, there is no need to make the full investment immediately. You can use the standard version first and upgrade to backlighting later when you want more brightness and visual impact.
For companies looking for SEG popup promotional stands 10x20, this configuration combines a distinctive dimensional layout with reusable fabric graphics and optional illumination. It is also suitable for brands comparing SEG popup trade show displays for sale and looking for a factory-direct, customizable solution.
As experienced SEG popup trade show displays manufacturers, we can provide different frame configurations, fabric graphics, counters, lighting options, and other components according to your exhibition requirements.

DSA(Design & Setup Assistance) for Trade Show Display Kits

The DSA is your complete reference for artwork preparation, booth assembly, and replacement part ordering. It includes two 3D assembly drawings and two reference tables, allowing designers, installers, and buyers to quickly find everything they need in one place.

The first drawing is a 3D line rendering of the complete booth. Every graphic panel is identified with a unique label (A, B, C, D, etc.), making it easy to locate each individual component.

The accompanying table provides the following resources for every labeled panel:
Artwork Template – Download the correct artwork template for design.
Assembly Guide – Access the installation instructions for that individual panel.
Purchase Link – Order the panel itself or purchase replacement prints when needed.

The second drawing illustrates how all booth sections are jointed together. Every connector used in the system is clearly identified, showing its installation position and assembly method.

The accompanying table includes:
Connector identification
Purchase links for each connector

Installers can use this drawing together with the individual panel assembly guides from the first drawing to complete the entire booth installation accurately and efficiently.

What makes this 10×20 booth different from a standard SEG Popup wall?▼
The background wall uses a recessed and projecting layout instead of a completely straight line. The center 5ft section projects forward, creating a stronger visual focal point.
How is the background wall arranged?▼
The 7.4ft-high wall consists of three sections measuring 7.4ft + 5ft + 7.4ft along the 6-meter direction. The two 7.4ft sections remain on the back line, while the 5ft center section projects forward.
Is the SEG Popup graphic surface flatter than RPL Popup?▼
Yes. Its silicone-edge fabric is tensioned inside the frame, producing a flatter and smoother graphic surface compared with RPL Popup.
Can SEG Popup provide 360° graphics?▼
Yes. SEG Popup can provide 360° all-around graphic coverage, allowing branding to be visible from different viewing directions.
Can the display be backlit?▼
Yes. An optional LED backlighting system can be integrated into the SEG Popup structure. With lighting, the booth becomes a 360° illuminated lightbox.
Can I upgrade to backlighting later?▼
Yes. You can purchase the standard version first and upgrade it to a backlit configuration later when your exhibition needs change.
What counter is included with this booth?▼
The configuration includes a 6.6 × 3.3 × 1.2ft reception counter, providing a practical area for greeting visitors, product information, or lead collection.
Is the stepped wall suitable for custom branding?▼
Yes. Each SEG Popup section can carry custom fabric graphics, allowing the brand logo, messaging, product images, and other visual content to be coordinated across the entire dimensional wall.

Packing List

Carton Number Carton Sizes Gross Weight Freight weight
1 87x37x28cm/34.3"x14.6"x11" 19kgs/41.9lbs 21kgs
— 2.5kgs/5.5lbs 2.5kgs
— 0.6kgs/1.3lbs 0.6kgs
— 0.6kgs/1.3lbs 0.6kgs
2 97x37x28cm/38.2"x14.6"x11" 21kgs/46.3lbs 23.5kgs
3 97x37x28cm/38.2"x14.6"x11" 21kgs/46.3lbs 23.5kgs
— 3.8kgs/8.4lbs 3.8kgs
— 0.6kgs/1.3lbs 0.6kgs
— 0.6kgs/1.3lbs 0.6kgs
— 3.8kgs/8.4lbs 3.8kgs
— 0.6kgs/1.3lbs 0.6kgs
— 0.6kgs/1.3lbs 0.6kgs
4 118x47x25cm/46.5"x18.5"x9.8" 31.2kgs/68.8lbs 32kgs
5 33x33x10cm/13"x13"x3.9" 2kgs/4.4lbs 3kgs
— 0.4kgs/0.9lbs 0.4kgs
— 0.4kgs/0.9lbs 0.4kgs
— 0.8kgs/1.8lbs 0.8kgs
— 0.8kgs/1.8lbs 0.8kgs
— 0.8kgs/1.8lbs 0.8kgs
— 0.8kgs/1.8lbs 0.8kgs
— 0.5kgs/1.1lbs 0.5kgs
— 0.5kgs/1.1lbs 0.5kgs
— 0.5kgs/1.1lbs 0.5kgs
— 0.5kgs/1.1lbs 0.5kgs
Total 5 cartons 113.9kgs/251.1lbs 122.7kgs

Remarks:

  • Perhaps the carton quantity will be less than the quantity in above packing list because sometimes we will pack all the fabrics together into less cartons.
  • All the parts will be packed into the cartons of hardware or fabric printings.
  • Freight Weight is the calculated weight of the FedEx. It is the heavier one between dimensional weight and gross weight.

Shipping Notes

Option 1: by sea door to door

Shipping Address Estimated Shipping Time
Japan, South Korea, Singapore 15 days
Normal address in Australia, UK, the west of USA & Canada 30~40 days
Remote address in Australia, UK, the west of USA & Canada, or normal address of other countries of G15 45~50 days
Remote address in other countries of G15 55 days

Option 2: by train door to door

Shipping Address Estimated Shipping Time
Euro mainland countries of G15 50 days

Option 3: by air door to door

Shipping Address Estimated Shipping Time
Normal address 20 days
Remote address 25 days

Option 4: by FedEx

Shipping Address Estimated Shipping Time
Normal address 8 days
Remote address 12 days

Remarks:

  • Our shipping only covers Japan, South Korea, Singapore.
  • G15 means USA, UK, Canada, Australia, New Zealand, Germany, Switzerland, France, Spain, Portugal, Beljium, Netherland, Norway, Italy and Greece.
  • Our shipping only covers Japan, South Korea, Singapore and G15. For the other countries, you can inquiry us to ask the exact price for shipping.
  • You can check with FedEx to confirm if your address is remote one or not.

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